Who is Yan Susanto?
Let me introduce a bit of myself. My name is Yan Susanto – born in Indonesia, bred in Singapore and now based in Kuala Lumpur.
I’m a blog consultant and full-time blogger internet marketer who earns a living writing on a wide variety of topics for the search engines.
Updated: April 12, 2011
In 2008, I started this blog as a platform to share my personal blogging experience and it quickly became one of the most popular blogs for beginners.
However, things changed ever since I met a certain mentor (a black hat expert) who introduced me to the world of “Adsense” and SEO.
He (who chooses to remain anonymous) runs a network of niche sites; each targeting a few micro niche keywords. Inspired by his success and seeing a bigger opportunity on the horizon, I realigned my focus away from this blog to building my own portfolio of sites – much to the surprise of my fellow bloggers.
I quietly went underground and unlike others, I did not share much of what I do online ‘publicly’ nor what my earnings are until today, for a good reason of course.
By the last quarter of 2010, my combined income from Adsense + Amazon easily exceeded $15K a month on autopilot until Google made a reshuffle to the search results in Feb, 2011 (aka Panda Update) that saw my earnings dropped as much as 40% – rendering my online business model no longer sustainable in the long run if I don’t adapt.
And this brings me to the point of rewriting this page.
That is really why I’m writing this, for all the newbies who are just starting out – who dream of making money on the internet, my honest advise is this, “don’t build small websites”. The days of “thin affiliate sites” and “push-button-get-rich-quick” methods are over. Anyone saying otherwise isn’t telling the truth.
Yes, it may take a long time to build up something of value but your choice of quality over quantity will certainly pay massive dividends in the end.
That said, I’m officially retired from blogging effectively today as I’m going back to the drawing board & realign my focus (for the second time). But hey, I’m still leaving the light on here; after all some of the articles that my team and I have written and shared might still be relevant today.
ciao
PS: If you ever need anything, I’m just an email away.
